Over 300 fashion ads from 28 years of Self Service magazine in this one book. This is the definitive reference for contemporary fashion advertising. Raf Simons, APC, Prada, Balenciaga, more Raf Simons! It's mind-blowing. See how advertising has changed from the 90s to today. See the loops and cycles…

Over 300 fashion ads from 28 years of Self Service magazine in this one book. This is the definitive reference for contemporary fashion advertising. Raf Simons, APC, Prada, Balenciaga, more Raf Simons! It's mind-blowing. See how advertising has changed from the 90s to today. See the loops and cycles as the early ads in the book become references for the later ones. There's Darwin's theory of evolution and there's Self Service, The Ads :)

More than 300 fashion ads from 28 years of Self Service magazine in this one book. Instantaneously the definitive reference to contemporary fashion advertising. Raf Simons, APC, Prada, Balenciaga, more Raf Simons! It is stunning. See how the ads have changed from the nineties to today. See the loops and cycles as the first ads in the book become reference for the latter. There's Darwin's Theory of Evolution and there is Self Sevice, The Ads :)

Edition of 1000

Publisher: Idea

Weight: 2 kg
Dimensions: 30 x 23 x 3 cm.
Language: English